Since her debut in 2002, Canadian pop princess Avril Lavigne has enjoyed worldwide acclaim. Accredited with the accolade of the youngest female soloist in the UK album charts (as of 2013) and amassing 50 million singles sales, Lavigne's trademark precocious, hook-laden pop-punk squarely identifies with a young generation coming of age.
Scoring numerous hits, Lavigne has followed up the success of pop stardom with a foray into film work and the launch of her own line of clothing and perfumes Abbey Dawn. Describing the message of her songs as,
About being yourself no matter what and going after your dreams, even if your dreams are crazy and even if people tell you they're never going to come true.
Lavigne gives empowerment to adolescents asserting their individuality in a sneering mainstream. This is easy to see reflected in her own style which, with often tom-boyish overtones, takes on themes from rock and roll, goth and skater fashions. Despite having a clear attachment to youth culture, Abbey Dawn designs, in more recent times, aim to cater for maturer tastes, extending her appeal beyond angsty teenagers and die-hard Lavigne fans.
Attempting to present the essence of an uncompromising, individual female assertiveness in her perfumes, Lavigne's fragrances, with names like 'Black Star' and 'Forbidden Rose' take an air of the subjugated rebel and bottle it in aromas that are sweet and youthful, daringly defiant and delicately feminine in appeal.
Please follow the links below for our selection of Avril Lavigne perfumes.
Please note: Due to transport legislation, we cannot ship more than 4 fragrances per order. Our perfume orders work on a back-order system that might take up to 7 days. If you have an urgent request, please contact us prior to ordering.