Aveeno Skin Care Information
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Here you can find lots of information about how Aveeno's naturally active ingredients are harvested, tested and developed. The below information will go into further detail about the benefits of ingredients like Oats and Soy.
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Aveeno Product Development and Testing
Aveeno promises to only use high quality ingredients such as botanicals and herbs which have been grown in optimum conditions to ensure efficacy. They have a unique 3 step process consisiting of Screening, Validation and Development.
1. Screening:
Searching for botanicals and screening thousands of natural ingredients.
Extensive pre-clinical testing is carried out on as many as 100 ingredients.
2. Validation:
Extensive clinical testing is performed to ensure the products are gentle and safe.
Clinical testing is used to validate in-vitro results.
3. Development:
Unique formulas are then developed with a focus on environmentally friendly or renewable sources.
The formula is tested to prove the efficacy of the final product.
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The Aveeno Body Moisturising range
- Uniquely formulated with the skincare power of Naturally Active Oats.
- Provides nourishment for dry to eczema-prone skin types.
- The formulations are non-greasy and are easily absorbed into the skin.
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The Aveeno Naturally Active Oat
Aveeno's naturally active oats have many beneficial properties such as:
Anti-Inflammatory - soothes and relieves even eczema-prone skin.
Clinically proven - restores and maintains the epidermal barrier.
Quick - the oat rapidly restores and maintains moisture.
Natural - saponins which are found in oats gently cleanse.
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The Aveeno Face Moisturising Range
- Harnesses Naturally Active Total Soy Complex.
- Clinically proven to even skin tone and texture.
- Boosts skin's natural radiance.
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The Aveeno Naturally Active Total Soy Complex
Aveeno's complex contains naturally active Soy which:
Contains powerful antioxidants.
Moisturises and protects the skin.
Smoothes and softens.
Reduces the appearance of blotchy and discoloured skin.
Reduces hyper pigmentation.
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